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The Folklore Edit

The latest in industry news, designer interviews and retail trends

The Trend Report: Fall/Winter 2024 collections

Discover the range of bold styles and fresh trends that emerged from the runways 

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The Trend Report: Key Looks From the Fall/Winter 2024 Collections

Vanessa Bellan V.Bellan Wholesale Webinar

The designer behind the New York jewelry brand shares her journey into wholesale retail in our la...

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V.BELLAN’s Vanessa Bellan: How I Landed My First Retail Partners

Wholesale Decoded: The Key Terminology Every Brand Should Know

Demystifying the key terms and jargon of the wholesale language that all industry players need to...

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Wholesale Decoded: The Key Terminology Every Brand Should Know

How Wholesale Brands are Building Resilient Supply Chains in Emerging Markets

Insights into the steps some wholesale fashion brands are taking to optimize their operations and...

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How Wholesale Brands are Building Resilient Supply Chains in Emerging Markets

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Three key ways in which the African continent has impacted the global beauty industry

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The Influence of Africa on the Beauty Industry

Nordstrom Partners With The Folklore Group to Connect With Black-Owned Brands

Nordstrom will continue to grow its assortment of diverse brands through The Folklore Connect

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Nordstrom Partners With The Folklore Group to Connect With Black-Owned Brands

How to Use Connect to Succeed in Your Wholesale Business in 2023

Four ways The Folklore Connect’s technology can help your wholesale business thrive this year

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How to Use Connect to Succeed in Your Wholesale Business in 2023

5 Best Practices for Brands to Promote Their Digital Showrooms for the Wholesale Market

Bring your business to the attention of retailers with these marketing tips to boost your brand’s...

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5 Best Practices for Brands to Promote Their Digital Showrooms for the Wholesale Market

How to Create a Digital Press Kit

What to know about successfully presenting you and your business in the best way

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How to Create a Digital Press Kit

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