The Trend Report: Fall/Winter 2024 collections

The Trend Report: Key Looks From the Fall/Winter 2024 Collections


As the curtains closed on the Fall/Winter 2024 runway shows in fashion capitals across the globe, a range of bold styles and fresh trends emerged, offering a glimpse into what consumers can expect to see gracing retail stores later this year. From New York to Lagos, and Milan to Cape Town, many designers have showcased a diverse array of looks that redefine contemporary fashion.

As the fashion world embraces a new season, these growing trends, which hjave been embraced by established and emerging designers alike, offer a glimpse into the exciting possibilities that lie ahead.

From denim redux to sheer fabrics and cozy knits, the FW24 season promises to be one of bold styles and daring designs that celebrate individuality and creativity.

Denim reinvented

FW24 Trends: Denim Reinvented
From left: KAPHILL, MmusoMaxwell, Ahluwalia, Tolu Coker

A perennial favorite, denim takes on new life this season with innovative silhouettes and unexpected details. Designers have embraced denim’s versatility, incorporating it into a range of garments beyond jeans. Denim dresses, jumpsuits and coordinating separates made a statement on the runways, offering a fresh take on a classic. Mixed washes, patchwork details and asymmetrical hems add a touch of edge to traditional denim pieces, while cropped jackets and frayed hemlines exude effortless cool.

Sheer sensation

FW24 Trends: Sheer sensation
From left: ISRAELLA KOBLA, Ru by Rupal, Lurelly, Marques’Almeida

Sheer fabrics take center stage as designers play with transparency and texture to create captivating looks that blend sensuality with sophistication. From embellished sheer gowns to lace dresses, the runways are awash with delicate fabrics that reveal and conceal in equal measure. Barely-there lace and intricate embroidery add a touch of romance to sheer ensembles, while layered tulle skirts create an ethereal aesthetic that is both modern and stylish.

Hood dreams

FW24 Trends: Hood dreams
From left: Abigail Ajobi, Chet Lo, FROLOV

Hoods showed up as a standout trend for the FW24 season, adding drama and intrigue to a range of outerwear and knitwear pieces. Hoods top everything from knit dresses to blouses, offering a sense of protection and anonymity. Designers experiment with volume and proportion, crafting exaggerated hoods that frame the face and create a sense of mystery. Whether crafted from leather or soft wool, hoods make a bold statement and lend a touch of urban chic to winter wardrobes.

Knitwear refresh

FW24 Trends: Knitwear refresh

Knitwear undergoes a refresh this season, with designers elevating cozy staples to new heights of luxury and sophistication. Chunky cable-knit sweaters and ribbed turtlenecks exude warmth and comfort, while form-fitting knit dresses and knit separates offer a polished take on cold-weather dressing. Drop-shoulder silhouettes and oversized sleeves add a contemporary twist to classic knitwear designs, while bold patterns and rich textures inject a sense of playfulness and personality.

Faux-fur fantasy

FW24 Trends: Faux fur
From left: Erdem, Twelve AM, Balmain, ARCH NYC

Offering a cruelty-free alternative to traditional designs, faux fur is all over outerwear pieces this season. Designers embrace faux fur in all its forms, from sumptuously soft coats to statement-making accessories. Longline coats in vibrant hues make a bold statement, while faux fur-trimmed mules and slippers add a touch of luxury to everyday items. Whether styled as a statement piece or layered for added warmth, faux fur exudes glamour and sophistication while aligning with ethical and sustainable fashion practices.

Waisted potential

FW24 Trends: Drop waists
From left: Oríré, Marques’Almeida, Desirée Iyama, Abiola Olusola

The drop-waist silhouette – a low, horizontal waistline that gracefully falls near the upper hips to effortlessly balances the proportions of the upper and lower body – has been reimagined by contemporary designers, who have embraced its inherent sophistication and understated elegance. From flowing dresses to tailored skirts, the drop-waist silhouette has become a popular on the runways, thanks to its timeless appeal and versatile styling options.

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