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The Folklore Connect wholesale platform provides software tailored to the needs of diverse brands in global markets. Please review our brand criteria before applying to join.

Eligible brands must:

  • Be based in an emerging market (Africa, Asia, Carribean, LATAM, Middle East) OR be founded or co-founded by someone of a diverse racial background, including but not limited to Black, Latinx, Indigenous, Asian, and Pacific Islander.
  • Have been in operation for a minimum of two years.
  • Have a verifiable history of selling quality apparel, accessories, home or beauty to retailers or consumers.

Read our full FAQs for more information