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The Folklore Edit

The latest in industry news, designer interviews and retail trends

Women’s History Month: 10 Contemporary Women-Owned Brands to Know

Get to know these female-founded brands, each driven by a visionary women with a unique vision an...

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Women’s History Month: 10 Contemporary Women-Owned Brands to Know

Funding Opportunities for Black, Latinx and Women-Owned Businesses and Emerging Brands

Discover organizations leading the charge in championing diversity and providing opportunities fo...

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5 Funding Opportunities for Black, Latinx and Women-Owned Businesses and Emerging Brands

10 Black-Owned Brands on The Folklore to Shop at Retail Stores Now

Discover the brands founded by talented Black designers that are now available to shop at global ...

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10 Black-Owned Brands on The Folklore to Shop at Retail Stores This Black History Month and Beyond

Inside the Third Edition of the Folklore Showroom at New York Fashion Week

Take a peek at the seasonal showcase featuring the latest collections of global emerging apparel ...

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Inside the Third Edition of The Folklore New York Fashion Week Showroom

In Conversation With the Founders of South African Jewelry Brand Sadie + Jean

As they embark on a new chapter venturing into wholesale, the founders emphasize the importance o...

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In Conversation With the Founders of South African Jewelry Brand Sadie + Jean

In Conversation With Vavvoune Founder Valérie Blaise

The Haitian-American designer speaks on her childhood, and the missing pieces in the conversation...

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In Conversation With Vavvoune Founder Valérie Blaise

2023 in Review: Wholesale Success Stories Powered by The Folklore

Discover the brands that successfully launched into retail and developed strategic wholesale part...

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2023 in Review: Wholesale Success Stories Powered by The Folklore

How It’s Made: Shekudo’s Handcrafted Shoes

Discover the materials, skills and processes that go into creating the Nigerian brand’s unique de...

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How It’s Made: Shekudo’s Handcrafted Shoes

Key Trade Shows for Emerging Brands to Attend in 2024

Upcoming trade shows and market events for designers, retail buyers and fashion business professi...

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Key Trade Shows and Market Events for Emerging Brands to Attend in 2024

The Report: Top Beauty and Skincare Trends to Look Out for in 2024

Discover the rising beauty products and trends that are set to grow in the new year and beyond

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The Report: Top Beauty and Skincare Trends to Look Out for in 2024

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