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The latest news, topics and insights to help support your wholesale business.

Announcing The Folklore’s Exclusive Digital Buyer’s Preview for Lagos Fashion Week

An exclusive preview of the latest collections from leading Nigerian brands

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Announcing The Folklore’s Exclusive Digital Buyer’s Preview for Lagos Fashion Week

5 Ways Brands Can Optimize Their Digital Showroom to Attract Retail Buyers

How to stand out from the crowd and get your products to shine on the virtual stage

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5 Ways Brands Can Optimize Their Digital Showroom to Attract Retail Buyers

The Expert Guide: How to Prepare for a Successful Market Season

A merchandiser on the ins and outs of preparing for wholesale market appointments

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The Expert Guide: How to Prepare for a Successful Market Season

7 Accelerator Programs and Funds Created for African and Black-Owned Brands

Organizations addressing the racial imbalance in fashion through mentoring, scholarships, funding...

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7 Accelerator Programs and Funds Created for African and Black-Owned Brands

What Does the Future Hold for Fashion Trade Shows?

As the world returns to “normal”, will trade shows again be bustling with people making connectio...

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What Does the Future Hold for Fashion Trade Shows?

The Expert Guide: How to Source Fashion Suppliers and Manufacturers in Africa

The Africa Fashion Guide to sustainable sourcing and production in Africa

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The Expert Guide: How to Source Fashion Suppliers and Manufacturers in Africa

The Expert Guide: 7 Tips on Mastering Product Development

From sourcing materials to communication, key steps that every emerging brand should know

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The Expert Guide: 7 Tips on Mastering Product Development

How to Create a Digital Press Kit

What to know about successfully presenting you and your business in the best way

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How to Create a Digital Press Kit

Conscious Fashion, Deadstock Fabric and Craftsmanship: Trend or the New Normal?

Embracing slow fashion and using upcycled fabric: popular trend or solution to make fashion more ...

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Conscious Fashion, Deadstock Fabric and Craftsmanship: Trend or the New Normal?

The Rise of E-Commerce Platforms and the Impact on African Designers

How they are rewriting the retail playbook and strengthening the business models of African brand...

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The Rise of E-Commerce Platforms and the Impact on African Designers

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